Protein is essential for the growth and maintenance of all body tissues. It supplies the amino acids required for building muscle, blood, skin, hair and all the organs of the body. Protein is also required for energy, and for the formation of hormones, enzymes and antibodies-substances that help the body to fight invasion by bacteria and viruses.

Unlike fat and carbohydrate, protein is not stored by the body for future use. It must therefore be consumed throughout the day to prevent fatigue, weakness and muscle breakdown. Protein can also help you to control your body fat levels, as when it is eaten, it helps the stomach to feel full, and suppresses hunger.

Not all protein is created equal. Much of the protein we consume is laden with saturated fats (meat and dairy products), or needs to be combined in a special way to make it "complete" (vegetable protein). Whey protein is a complete protein of extremely high quality. Its "biological value" or BV -the degree to which it is actually utilized and benefits the body - is considerably higher than that of all other proteins including eggs, fish, poultry and meat.

Research has shown that athletes and others who are physically active require between 1 and 1.5g of protein per pound of body weight, daily. Even one Weider Ultra Whey Pro shake a day will help ensure your body is getting the very best in terms of nutrition!